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Sustainability Performance Objectives in 2012-2013

Strategic imperatives Term Objective Achievement Remarks
      2012/13 2011/12  
Create financial value Long/Short ROE to be more than Annual AWDR+3% Not achieved Achieved The AWDR+3% as at year end was 13.69% The ROE for the period was 6.1%. The ROE for 2011/12 was 37.5% against the target of 13.94%.
Long/Short EVA To be positive Not achieved Achieved EVA created during 2012/13 was a negative value of Rs. 643 mn and in 2011/12 it was a positive value of Rs. 1,865 mn
Long/Short Value Added to increase every year at a rate more than the rate of inflation +5% Not achieved Achieved The Value Added has decreased by 47% in 2012/13 over the previous year, thereby not achieving the objective of 11.1%.
        The increase in value added in 2011/12 over the previous year was 21% against an objective of 10.9%.
Refine the portfolio mix of our business continuously Long Reduce dependence on vehicle business by increasing the turnover & segment result of Non-vehicle business at least by 15% per annum. Partially achieved Not achieved Non-vehicle segment turnover and segment result decreased by 6.4% and 15% respectively in 2012/13 compared with the previous year.
Earn the trust of customers and they keep coming back Long To ensure continuity of a customer centric Quality Management system with suitable accreditation Achieved Achieved The Group has a quality Management system accredited with ISO 9001:2008
Short Number of training hour for sales personnel to increase by - 10% from previous year. Achieved Achieved There was a 36% increase during the period under review.
Short Increase customer interaction points by at least 3 locations per annum Achieved Achieved During the year under review a total of 12 Branches,Vehicle display point & customer contact points were established.
Short To achieve a Weighted Average Customer Satisfaction Index score of more than 85% Achieved Achieved During the year under review the Weighted Average Customer Satisfaction Index score was 85.5%. In 2011/12 this was 89.2%
Short Each branch to have a customer interaction event each quarter Achieved Not Applicable The branches together organised 59 customer interaction events during the year under review
Nurture people and they find it enjoyable and rewarding to work with us Short To achieve a employee satisfaction index score of more than 60% Not achieved Achieved The employee satisfaction index score has decreased from 62% (2011/12) to 53.46% in 2012/13.
Short Average training hours per employee to be more than 10 hours Achieved Achieved Average Training hours per employee was 16.00 hours in 2012/13. The corresponding figure for 2011/12 was 13.52 Hours
Long To improve the ratio of female to male employees, excluding workshops and field sales to 15%.* Achieved Not achieved The increase in the ratio of female to male employees was 20% in 2012/13.
Have great relationships with best-of-breed business partners Short To carry out a performance evaluation of twenty foreign Principals at least once a year Achieved Achieved The Annual Principal performance evaluation process made this possible.
Short To obtain declarations from at least 50% of the current major local suppliers that they will abide by the DIMO supplier code. Achieved Achieved Declarations from 74% of the current major local suppliers have been obtained. The comparative ratio for 2010/11 was 65%.
Play by the rules Short 100% compliance with Laws & Government regulations Achieved Achieved The Company’s Code of Business Ethics require compliance with laws and regulation at all times. No non-compliances were reported during the year.
Serving the community Short Invest at least .05% of turnover on community development activities Achieved Achieved In 2012/13 Dimo has invested 0.19% of the turnover on community development activities. In 2011/12 this was 0.14%. During the year under review expenditure on community development activities was Rs. 50.8 mn (Rs. 51 mn in 2011/12)
Long/Short To provide vocational training for trainees numbering more than 5% of the number of employee Achieved Achieved The number of vocational trainees who registered for training in 2012/13 was 10.76% of the average number of employees for that year. This was 14.24% in 2011/12.
Being Friendly towards the environment Long To re-cycle and re-use at least 20% of the ground water usage. Achieved Not Achieved We were able to achieve our target of 21% in 2012/13 due to expansion of the water recycling capacity. The correspondents figure for 2011/12 was 15%.
Short Waste is segregated and handed over to selected third parties for recycling/reuse to be more than 90% of total solid waste. Achieved Achieved In 2012/13 the Company signed agreements with 3rd parties who were approved by the Central Environmental Authority. These parties were capable of providing a total solution for waste management.
Short Carbon Foot Print for every Rs. 1.0 mn of turnover to reduce by 5% Not Achieved Not Achieved Carbon footprint for every Rs. 1 mn of turnover in 2012/13 was 0.2292 tC02e. The corresponding figure for 2011/12 was 0.01674 tCO2e. However, the total carbon footprint reduced from 6,779 tCO2 to 6,312 tCO2